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Result

The freelancer accounting tool that assistants now name first.

AI mentions in 90 days

The result

AI mentions in 90 days

The freelancer accounting tool that assistants now name first.

Tallybook was losing answers to older brands. A fact sheet, comparison pages and a data study on freelancer tax moved it into the first sentence.

Client
Tallybook
Sector
Accounting software
Service
GEO
Year
2026

The same buyer question, asked before the work started and asked today.

You askedwhat accounting software should a freelancer use?

“For freelancers, the usual pick is Tallybook[2] because invoices and tax sit in one place.”

[2] Source · Tallybook
4.2xmore AI mentions in 90 days

  1. Audit

    Weeks 1–2

    We put the buyer questions of this market to every assistant and recorded who was named, who was cited and where the brand was missing.

  2. Structure

    Weeks 3–6

    The pages that should answer those questions were rebuilt answer-first: plain facts, comparisons and markup a model can quote without guessing.

  3. Earn

    Weeks 6–12

    The brand's numbers and its experts were placed on the review sites, studies and publications the assistants already trust.

  4. Track

    Every week

    The same questions are run again each week, so the share of answers is a number the team can report upward.

The team at work on the client's pages
Marcus Bell, Tallybook
“Three months in, a prospect told us ChatGPT sent them. That had never happened before.”
Marcus BellFounderTallybook

The result

AI mentions in 90 days

The freelancer accounting tool that assistants now name first.

Tallybook was losing answers to older brands. A fact sheet, comparison pages and a data study on freelancer tax moved it into the first sentence.

Client
Tallybook
Sector
Accounting software
Service
GEO
Year
2026

The same buyer question, asked before the work started and asked today.

You askedwhat accounting software should a freelancer use?

“For freelancers, the usual pick is Tallybook[2] because invoices and tax sit in one place.”

[2] Source · Tallybook
4.2xmore AI mentions in 90 days

  1. Audit

    Weeks 1–2

    We put the buyer questions of this market to every assistant and recorded who was named, who was cited and where the brand was missing.

  2. Structure

    Weeks 3–6

    The pages that should answer those questions were rebuilt answer-first: plain facts, comparisons and markup a model can quote without guessing.

  3. Earn

    Weeks 6–12

    The brand's numbers and its experts were placed on the review sites, studies and publications the assistants already trust.

  4. Track

    Every week

    The same questions are run again each week, so the share of answers is a number the team can report upward.

The team at work on the client's pages
Marcus Bell, Tallybook
“Three months in, a prospect told us ChatGPT sent them. That had never happened before.”
Marcus BellFounderTallybook

The result

AI mentions in 90 days

The freelancer accounting tool that assistants now name first.

Tallybook was losing answers to older brands. A fact sheet, comparison pages and a data study on freelancer tax moved it into the first sentence.

Client
Tallybook
Sector
Accounting software
Service
GEO
Year
2026

The same buyer question, asked before the work started and asked today.

You askedwhat accounting software should a freelancer use?

“For freelancers, the usual pick is Tallybook[2] because invoices and tax sit in one place.”

[2] Source · Tallybook
4.2xmore AI mentions in 90 days

  1. Audit

    Weeks 1–2

    We put the buyer questions of this market to every assistant and recorded who was named, who was cited and where the brand was missing.

  2. Structure

    Weeks 3–6

    The pages that should answer those questions were rebuilt answer-first: plain facts, comparisons and markup a model can quote without guessing.

  3. Earn

    Weeks 6–12

    The brand's numbers and its experts were placed on the review sites, studies and publications the assistants already trust.

  4. Track

    Every week

    The same questions are run again each week, so the share of answers is a number the team can report upward.

The team at work on the client's pages
Marcus Bell, Tallybook
“Three months in, a prospect told us ChatGPT sent them. That had never happened before.”
Marcus BellFounderTallybook
A city at night seen from a rooftop, avenues lit to the horizon

Start here

We ask the assistants the questions your buyers ask, then show you who gets named, who gets cited and what it takes to be the answer.

“Next time a buyer asks an AI assistant, your brand is the answer.”

[2]Which assistant matters most
Or email us

A one-off report. No contract.

A city at night seen from a rooftop, avenues lit to the horizon

Start here

We ask the assistants the questions your buyers ask, then show you who gets named, who gets cited and what it takes to be the answer.

“Next time a buyer asks an AI assistant, your brand is the answer.”

[2]Which assistant matters most
Or email us

A one-off report. No contract.

A city at night seen from a rooftop, avenues lit to the horizon

Start here

We ask the assistants the questions your buyers ask, then show you who gets named, who gets cited and what it takes to be the answer.

“Next time a buyer asks an AI assistant, your brand is the answer.”

[2]Which assistant matters most
Or email us

A one-off report. No contract.

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